Franchise Businesses Market: ZIP 48015
Opportunity Score
55
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 48015 is an urban area with low foot traffic. with a population of 8,448 and household incomes near the national median ($52,857).
Area Profile
8,448
Population
$52,857
Median Income
-29% vs. national
Urban
Area Type
7.7/20
Foot Traffic
Car-Dependent
Median Age: 39.9 —
mixed-age market, broad menu appeal.
College-Educated: 13.3% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,170
2BR Fair Market Rent
$627
Median Gross Rent
$150 K
Median Home Value
2
Bank Branches
$270 K deposits
Tips for Starting a Franchise Business in Michigan
- Franchise fees range from $10K to $100K+ depending on the brand. That's before buildout, equipment, or working capital. Read the FDD (Franchise Disclosure Document) line by line.
- Royalties run 4-8% of gross revenue. Every month. Forever. That's gross, not net. Factor this into your break-even math from day one.
- Talk to at least 10 existing franchisees before signing. The FDD lists every current and former franchisee. Call the ones who left. They'll be honest.
- Territory protection matters. Some franchises let other franchisees open 2 miles away. Verify your exclusive territory in writing.
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Car-Dependent
- Bank Branches
- 2
vs. National Average
Median Income
-29% vs. $74,580
Walkability
-2.8 pts vs. national avg
Nearby Markets
48091
2.3 mi
Pop: 30,207
$53,400
Walk: 8.5
48089
2.5 mi
Pop: 32,126
$53,076
Walk: 8.9
48093
2.6 mi
Pop: 24,485
$66,420
Walk: 7.8
48092
3.1 mi
Pop: 27,867
$71,761
Walk: 8.1
48234
3.5 mi
Pop: 32,406
$36,473
Walk: 11.6
48088
3.9 mi
Pop: 23,443
$79,137
Walk: 7.4
48205
4.6 mi
Pop: 32,466
$40,612
Walk: 12.8
48030
5.0 mi
Pop: 14,945
$62,878
Walk: 9.9
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits