Franchise Businesses Market: ZIP 48069
Opportunity Score
68
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 48069 is an urban area with low foot traffic. with a population of 2,607 and household incomes well above the national median ($161,058).
Area Profile
2,607
Population
$161,058
Median Income
+116% vs. national
Urban
Area Type
7.7/20
Foot Traffic
Car-Dependent
Median Age: 45.5 —
older demographic, may prefer sit-down options.
College-Educated: 61.7% —
strong appetite for artisan/specialty food.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$2,070
2BR Fair Market Rent
$1,795
Median Gross Rent
$440 K
Median Home Value
1
Bank Branches
$160 K deposits
Tips for Starting a Franchise Business in Michigan
- Franchise fees range from $10K to $100K+ depending on the brand. That's before buildout, equipment, or working capital. Read the FDD (Franchise Disclosure Document) line by line.
- Royalties run 4-8% of gross revenue. Every month. Forever. That's gross, not net. Factor this into your break-even math from day one.
- Talk to at least 10 existing franchisees before signing. The FDD lists every current and former franchisee. Call the ones who left. They'll be honest.
- Territory protection matters. Some franchises let other franchisees open 2 miles away. Verify your exclusive territory in writing.
- The median income here is $161,058. That gives you pricing room most markets don't offer. Don't underprice.
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Car-Dependent
- Bank Branches
- 1
vs. National Average
Median Income
+116% vs. $74,580
Walkability
-2.8 pts vs. national avg
Nearby Markets
48220
1.1 mi
Pop: 21,502
$86,095
Walk: 10.2
48067
1.4 mi
Pop: 24,496
$107,355
Walk: 9.1
48070
1.8 mi
Pop: 6,322
$188,229
Walk: 9.2
48237
2.7 mi
Pop: 29,370
$65,882
Walk: 9.1
48221
3.1 mi
Pop: 41,750
$55,583
Walk: 12.9
48030
3.3 mi
Pop: 14,945
$62,878
Walk: 9.9
48072
3.4 mi
Pop: 15,084
$113,103
Walk: 9.7
48073
3.6 mi
Pop: 33,427
$86,426
Walk: 8.0
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits