Franchise Businesses Market: ZIP 76951
Opportunity Score
41
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 76951 is an rural area with low foot traffic. with a population of 1,389 and household incomes above the national median ($78,750).
Area Profile
1,389
Population
$78,750
Median Income
+6% vs. national
Rural
Area Type
6.7/20
Foot Traffic
Car-Dependent
Median Age: 31.4 —
mixed-age market, broad menu appeal.
College-Educated: 13.9% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,260
2BR Fair Market Rent
$968
Median Gross Rent
$140 K
Median Home Value
1
Bank Branches
$110 K deposits
Tips for Starting a Franchise Business in Texas
- Franchise fees range from $10K to $100K+ depending on the brand. That's before buildout, equipment, or working capital. Read the FDD (Franchise Disclosure Document) line by line.
- Royalties run 4-8% of gross revenue. Every month. Forever. That's gross, not net. Factor this into your break-even math from day one.
- Talk to at least 10 existing franchisees before signing. The FDD lists every current and former franchisee. Call the ones who left. They'll be honest.
- Territory protection matters. Some franchises let other franchisees open 2 miles away. Verify your exclusive territory in writing.
- This is a rural ZIP. Your customer radius is wider, marketing costs are lower, but you'll work harder for each lead.
Quick Facts
- Area Type
- Rural
- Foot Traffic
- Car-Dependent
- Bank Branches
- 1
vs. National Average
Median Income
+6% vs. $74,580
Walkability
-3.8 pts vs. national avg
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits