Franchise Businesses Market: ZIP 79904
Opportunity Score
59
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 79904 is an urban area with moderate foot traffic. with a population of 33,022 and household incomes below the national median ($40,892).
Area Profile
33,022
Population
$40,892
Median Income
-45% vs. national
Urban
Area Type
12.5/20
Foot Traffic
Walkable
Median Age: 33.1 —
mixed-age market, broad menu appeal.
College-Educated: 8.3% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,040
2BR Fair Market Rent
$1,017
Median Gross Rent
$120 K
Median Home Value
2
Bank Branches
$62 K deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Walkable
- Bank Branches
- 2
vs. National Average
Median Income
-45% vs. $74,580
Walkability
+2.0 pts vs. national avg
Nearby Markets
79920
1.9 mi
Pop: 28
79930
2.7 mi
Pop: 25,484
$41,826
Walk: 13.8
79906
4.2 mi
Pop: 6,061
$51,907
79903
4.6 mi
Pop: 15,120
$38,294
Walk: 14.5
79912
4.8 mi
Pop: 79,126
$72,290
Walk: 11.5
79902
5.0 mi
Pop: 18,529
$45,333
Walk: 16.0
79924
5.1 mi
Pop: 60,399
$56,786
Walk: 11.6
79916
5.5 mi
Pop: 3,109
Walk: 9.8
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits