Franchise Businesses Market: ZIP 90034
Opportunity Score
87
/ 100
Excellent
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 90034 is an urban area with high foot traffic. with a population of 55,120 and household incomes well above the national median ($103,082).
Area Profile
55,120
Population
$103,082
Median Income
+38% vs. national
Urban
Area Type
15.9/20
Foot Traffic
Very Walkable
Median Age: 34.4 —
mixed-age market, broad menu appeal.
College-Educated: 49.4% —
strong appetite for artisan/specialty food.
Competition
Franchise Businesses and related businesses in ZIP 90034.
48
Business Consultants
8.7 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$3,120
2BR Fair Market Rent
$2,180
Median Gross Rent
$1.4 M
Median Home Value
3
Bank Branches
$580 K deposits
Tips for Starting a Franchise Business in California
- Franchise fees range from $10K to $100K+ depending on the brand. That's before buildout, equipment, or working capital. Read the FDD (Franchise Disclosure Document) line by line.
- Royalties run 4-8% of gross revenue. Every month. Forever. That's gross, not net. Factor this into your break-even math from day one.
- Talk to at least 10 existing franchisees before signing. The FDD lists every current and former franchisee. Call the ones who left. They'll be honest.
- Territory protection matters. Some franchises let other franchisees open 2 miles away. Verify your exclusive territory in writing.
- The median income here is $103,082. That gives you pricing room most markets don't offer. Don't underprice.
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Very Walkable
- Related Businesses
- 48
- Bank Branches
- 3
vs. National Average
Median Income
+38% vs. $74,580
Walkability
+5.4 pts vs. national avg
Nearby Markets
90232
0.9 mi
Pop: 16,804
$125,490
Walk: 15.6
90035
1.7 mi
Pop: 27,851
$108,224
Walk: 15.7
90064
1.9 mi
Pop: 26,494
$129,703
Walk: 16.6
90067
2.0 mi
Pop: 3,165
$135,328
Walk: 13.6
90212
2.2 mi
Pop: 10,834
$116,238
Walk: 15.7
90230
2.3 mi
Pop: 31,570
$106,827
Walk: 15.3
90211
2.6 mi
Pop: 8,871
$118,125
Walk: 16.9
90066
2.9 mi
Pop: 54,975
$107,786
Walk: 14.4
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits