Franchise Businesses Market: ZIP 92231
Opportunity Score
55
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 92231 is an suburban area with low foot traffic. with a population of 38,547 and household incomes near the national median ($50,114).
Area Profile
38,547
Population
$50,114
Median Income
-33% vs. national
Suburban
Area Type
8.3/20
Foot Traffic
Car-Dependent
Median Age: 33.5 —
mixed-age market, broad menu appeal.
College-Educated: 13.2% —
value-focused market, keep prices competitive.
Competition
Franchise Businesses and related businesses in ZIP 92231.
6
Business Consultants
1.6 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,510
2BR Fair Market Rent
$1,049
Median Gross Rent
$280 K
Median Home Value
1
Bank Branches
$270 K deposits
Quick Facts
- Area Type
- Suburban
- Foot Traffic
- Car-Dependent
- Related Businesses
- 6
- Bank Branches
- 1
vs. National Average
Median Income
-33% vs. $74,580
Walkability
-2.3 pts vs. national avg
Nearby Markets
Check Another Market
Or estimate costs with the FranchiseBudget calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits