Franchise Businesses Market: ZIP 97801
Opportunity Score
73
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 97801 is an suburban area with moderate foot traffic. with a population of 21,930 and household incomes near the national median ($73,308).
Area Profile
21,930
Population
$73,308
Median Income
-2% vs. national
Suburban
Area Type
14.7/20
Foot Traffic
Very Car-Dependent
Median Age: 38.2 —
mixed-age market, broad menu appeal.
College-Educated: 17.7% —
value-focused market, keep prices competitive.
Competition
Franchise Businesses and related businesses in ZIP 97801.
5
Business Consultants
2.3 per 10K residents
3
Small Business Lenders
1.4 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,120
2BR Fair Market Rent
$924
Median Gross Rent
$280 K
Median Home Value
5
Bank Branches
$440 K deposits
Tips for Starting a Franchise Business in Oregon
- Franchise fees range from $10K to $100K+ depending on the brand. That's before buildout, equipment, or working capital. Read the FDD (Franchise Disclosure Document) line by line.
- Royalties run 4-8% of gross revenue. Every month. Forever. That's gross, not net. Factor this into your break-even math from day one.
- Talk to at least 10 existing franchisees before signing. The FDD lists every current and former franchisee. Call the ones who left. They'll be honest.
- Territory protection matters. Some franchises let other franchisees open 2 miles away. Verify your exclusive territory in writing.
Quick Facts
- Area Type
- Suburban
- Foot Traffic
- Very Car-Dependent
- Related Businesses
- 8
- Bank Branches
- 5
vs. National Average
Median Income
-2% vs. $74,580
Walkability
+4.2 pts vs. national avg
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits