Franchise Businesses Market: ZIP 98908
Opportunity Score
65
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 98908 is an urban area with low foot traffic. with a population of 37,921 and household incomes above the national median ($80,266).
Area Profile
37,921
Population
$80,266
Median Income
+8% vs. national
Urban
Area Type
8.0/20
Foot Traffic
Car-Dependent
Median Age: 39.9 —
mixed-age market, broad menu appeal.
College-Educated: 21.8% —
value-focused market, keep prices competitive.
Competition
Franchise Businesses and related businesses in ZIP 98908.
11
Business Consultants
2.9 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,560
2BR Fair Market Rent
$1,302
Median Gross Rent
$360 K
Median Home Value
9
Bank Branches
$930 K deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Car-Dependent
- Related Businesses
- 11
- Bank Branches
- 9
vs. National Average
Median Income
+8% vs. $74,580
Walkability
-2.5 pts vs. national avg
Nearby Markets
Check Another Market
Or estimate costs with the FranchiseBudget calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits