Franchise Businesses Market: ZIP 36104
Opportunity Score
52
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 36104 is an urban area. with a population of 10,637 and household incomes below the national median ($34,975).
Area Profile
10,637
Population
$34,975
Median Income
-53% vs. national
Urban
Area Type
Median Age: 32.5 —
mixed-age market, broad menu appeal.
College-Educated: 15.3% —
value-focused market, keep prices competitive.
Competition
Franchise Businesses and related businesses in ZIP 36104.
10
Business Consultants
9.4 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$990
2BR Fair Market Rent
$787
Median Gross Rent
$120 K
Median Home Value
12
Bank Branches
$3.5 M deposits
Tips for Starting a Franchise Business in Alabama
- Franchise fees range from $10K to $100K+ depending on the brand. That's before buildout, equipment, or working capital. Read the FDD (Franchise Disclosure Document) line by line.
- Royalties run 4-8% of gross revenue. Every month. Forever. That's gross, not net. Factor this into your break-even math from day one.
- Talk to at least 10 existing franchisees before signing. The FDD lists every current and former franchisee. Call the ones who left. They'll be honest.
- Territory protection matters. Some franchises let other franchisees open 2 miles away. Verify your exclusive territory in writing.
- Median income sits at $34,975. Price sensitivity is real. Build your model around volume or keep overhead minimal.
Quick Facts
- Area Type
- Urban
- Related Businesses
- 10
- Bank Branches
- 12
vs. National Average
Median Income
-53% vs. $74,580
Nearby Markets
Check Another Market
Or estimate costs with the FranchiseBudget calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits