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Franchise Businesses Market: ZIP 36113

Opportunity Score

57 / 100 Fair

Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 36113 is an urban area with low foot traffic. with a population of 970 and household incomes well above the national median ($118,750).

970

Population

$118,750

Median Income

+59% vs. national

Urban

Area Type

9.5/20

Foot Traffic

Very Car-Dependent

Median Age: 28.0 — young market, strong street food demand.

College-Educated: 28.1% — balanced market for quality & value.

Local cost levels affect space, labor, and operating expenses.

$1,580

2BR Fair Market Rent

$1,985

Median Gross Rent

Franchise fees range from $10K to $100K+ depending on the brand. That's before buildout, equipment, or working capital. Read the FDD (Franchise Disclosure Document) line by line.
Royalties run 4-8% of gross revenue. Every month. Forever. That's gross, not net. Factor this into your break-even math from day one.
Talk to at least 10 existing franchisees before signing. The FDD lists every current and former franchisee. Call the ones who left. They'll be honest.
Territory protection matters. Some franchises let other franchisees open 2 miles away. Verify your exclusive territory in writing.
The median income here is $118,750. That gives you pricing room most markets don't offer. Don't underprice.