Franchise Businesses Market: ZIP 92602
Opportunity Score
100
/ 100
Excellent
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 92602 is an urban area. with a population of 27,358 and household incomes well above the national median ($150,406).
Area Profile
27,358
Population
$150,406
Median Income
+102% vs. national
Urban
Area Type
Median Age: 36.5 —
mixed-age market, broad menu appeal.
College-Educated: 50.1% —
strong appetite for artisan/specialty food.
Competition
Franchise Businesses and related businesses in ZIP 92602.
37
Business Consultants
13.5 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$3,510
2BR Fair Market Rent
$2,895
Median Gross Rent
$1.3 M
Median Home Value
6
Bank Branches
$1.3 M deposits
Tips for Starting a Franchise Business in California
- Franchise fees range from $10K to $100K+ depending on the brand. That's before buildout, equipment, or working capital. Read the FDD (Franchise Disclosure Document) line by line.
- Royalties run 4-8% of gross revenue. Every month. Forever. That's gross, not net. Factor this into your break-even math from day one.
- Talk to at least 10 existing franchisees before signing. The FDD lists every current and former franchisee. Call the ones who left. They'll be honest.
- Territory protection matters. Some franchises let other franchisees open 2 miles away. Verify your exclusive territory in writing.
- The median income here is $150,406. That gives you pricing room most markets don't offer. Don't underprice.
Quick Facts
- Area Type
- Urban
- Related Businesses
- 37
- Bank Branches
- 6
vs. National Average
Median Income
+102% vs. $74,580
Nearby Markets
92620
2.6 mi
Pop: 61,744
$144,572
Walk: 12.3
92705
4.1 mi
Pop: 48,680
$125,928
Walk: 14.7
92782
4.4 mi
Pop: 29,947
$143,433
Walk: 11.5
92869
4.6 mi
Pop: 36,684
$147,047
Walk: 11.0
92618
4.8 mi
Pop: 62,296
$135,609
Walk: 14.8
92604
4.9 mi
Pop: 27,750
$128,092
Walk: 13.6
92780
5.8 mi
Pop: 54,495
$98,647
Walk: 13.7
92610
6.7 mi
Pop: 13,182
$181,188
Walk: 13.2
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits