Franchise Businesses Market: ZIP 92618
Opportunity Score
80
/ 100
Excellent
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 92618 is an urban area with moderate foot traffic. with a population of 62,296 and household incomes well above the national median ($135,609). There are 11 franchise businesses operations in ZIP 92618.
Area Profile
62,296
Population
$135,609
Median Income
+82% vs. national
Urban
Area Type
14.8/20
Foot Traffic
Very Car-Dependent
Median Age: 34.1 —
mixed-age market, broad menu appeal.
College-Educated: 49.1% —
strong appetite for artisan/specialty food.
Competition
Franchise Businesses and related businesses in ZIP 92618.
11
Franchise Businesses
Moderate — proven market
1.8 per 10K residents
163
Business Consultants
26.2 per 10K residents
What this means:
Franchise Businesses are 6.3% of the relevant market in ZIP 92618 (11 vs. 163 related businesses).
Moderate presence with proven demand and room for new operators.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$3,930
2BR Fair Market Rent
$3,053
Median Gross Rent
$1.2 M
Median Home Value
11
Bank Branches
$2.3 M deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Very Car-Dependent
- Franchise Businesses
- 11
- Related Businesses
- 163
- Bank Branches
- 11
vs. National Average
Median Income
+82% vs. $74,580
Walkability
+4.3 pts vs. national avg
Nearby Markets
92620
3.2 mi
Pop: 61,744
$144,572
Walk: 12.3
92630
3.7 mi
Pop: 66,461
$119,984
Walk: 13.6
92637
4.1 mi
Pop: 17,342
$60,235
Walk: 12.7
92604
4.2 mi
Pop: 27,750
$128,092
Walk: 13.6
92602
4.8 mi
Pop: 27,358
$150,406
92603
4.9 mi
Pop: 19,264
$192,083
Walk: 9.0
92653
5.5 mi
Pop: 29,596
$128,623
Walk: 12.5
92610
5.6 mi
Pop: 13,182
$181,188
Walk: 13.2
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits