Franchise Businesses Market: ZIP 07657
Opportunity Score
89
/ 100
Excellent
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 07657 is an urban area with moderate foot traffic. with a population of 11,439 and household incomes well above the national median ($115,676).
Area Profile
11,439
Population
$115,676
Median Income
+55% vs. national
Urban
Area Type
14.5/20
Foot Traffic
Very Car-Dependent
Median Age: 40.3 —
older demographic, may prefer sit-down options.
College-Educated: 34.7% —
balanced market for quality & value.
Competition
Franchise Businesses and related businesses in ZIP 07657.
4
Business Consultants
3.5 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$2,300
2BR Fair Market Rent
$1,935
Median Gross Rent
$610 K
Median Home Value
3
Bank Branches
$680 K deposits
Tips for Starting a Franchise Business in New Jersey
- Franchise fees range from $10K to $100K+ depending on the brand. That's before buildout, equipment, or working capital. Read the FDD (Franchise Disclosure Document) line by line.
- Royalties run 4-8% of gross revenue. Every month. Forever. That's gross, not net. Factor this into your break-even math from day one.
- Talk to at least 10 existing franchisees before signing. The FDD lists every current and former franchisee. Call the ones who left. They'll be honest.
- Territory protection matters. Some franchises let other franchisees open 2 miles away. Verify your exclusive territory in writing.
- The median income here is $115,676. That gives you pricing room most markets don't offer. Don't underprice.
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Very Car-Dependent
- Related Businesses
- 4
- Bank Branches
- 3
vs. National Average
Median Income
+55% vs. $74,580
Walkability
+4.0 pts vs. national avg
Nearby Markets
07022
1.1 mi
Pop: 14,920
$64,152
Walk: 15.2
07650
1.5 mi
Pop: 20,192
$101,295
Walk: 15.1
07643
1.6 mi
Pop: 10,942
$79,476
Walk: 14.1
07660
1.6 mi
Pop: 13,167
$98,184
Walk: 14.6
07010
1.9 mi
Pop: 25,580
$94,960
Walk: 14.5
07047
2.8 mi
Pop: 61,202
$75,505
Walk: 14.3
07605
2.8 mi
Pop: 9,333
$115,476
Walk: 15.2
07020
2.8 mi
Pop: 14,544
$137,847
Walk: 15.1
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits