Franchise Businesses Market: ZIP 07738
Opportunity Score
81
/ 100
Excellent
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 07738 is an urban area with low foot traffic. with a population of 6,901 and household incomes well above the national median ($168,945).
Area Profile
6,901
Population
$168,945
Median Income
+127% vs. national
Urban
Area Type
8.6/20
Foot Traffic
Car-Dependent
Median Age: 43.4 —
older demographic, may prefer sit-down options.
College-Educated: 42.2% —
strong appetite for artisan/specialty food.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,080
2BR Fair Market Rent
$843
Median Gross Rent
$720 K
Median Home Value
2
Bank Branches
$350 K deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Car-Dependent
- Bank Branches
- 2
vs. National Average
Median Income
+127% vs. $74,580
Walkability
-1.9 pts vs. national avg
Nearby Markets
07733
3.9 mi
Pop: 17,113
$175,559
Walk: 8.3
07722
4.0 mi
Pop: 9,977
$183,015
Walk: 7.4
07701
4.1 mi
Pop: 24,544
$113,630
Walk: 11.7
07748
4.4 mi
Pop: 28,288
$152,488
Walk: 11.6
07724
4.8 mi
Pop: 23,830
$99,170
Walk: 11.2
07702
5.2 mi
Pop: 4,162
$144,500
07703
6.1 mi
Pop: 0
07730
6.7 mi
Pop: 17,193
$122,276
Walk: 10.9
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits