Franchise Businesses Market: ZIP 11212
Opportunity Score
60
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 11212 is an urban area with moderate foot traffic. with a population of 87,946 and household incomes below the national median ($40,060).
Area Profile
87,946
Population
$40,060
Median Income
-46% vs. national
Urban
Area Type
13.7/20
Foot Traffic
Walkable
Median Age: 35.6 —
mixed-age market, broad menu appeal.
College-Educated: 10.9% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$2,480
2BR Fair Market Rent
$1,231
Median Gross Rent
$550 K
Median Home Value
4
Bank Branches
$210 K deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Walkable
- Bank Branches
- 4
vs. National Average
Median Income
-46% vs. $74,580
Walkability
+3.2 pts vs. national avg
Nearby Markets
11233
1.2 mi
Pop: 82,711
$62,034
Walk: 12.8
11207
1.4 mi
Pop: 93,445
$55,419
Walk: 13.6
11203
1.7 mi
Pop: 76,853
$68,028
Walk: 13.2
11213
1.7 mi
Pop: 69,630
$62,040
Walk: 12.3
11236
1.8 mi
Pop: 95,174
$82,813
Walk: 13.5
11221
2.2 mi
Pop: 90,750
$85,122
Walk: 11.6
11225
2.8 mi
Pop: 56,544
$85,201
Walk: 12.5
11216
2.8 mi
Pop: 59,913
$95,000
Walk: 11.7
Check Another Market
Or estimate costs with the FranchiseBudget calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits