Franchise Businesses Market: ZIP 12496
Opportunity Score
35
/ 100
Challenging
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 12496 is an rural area with low foot traffic. with a population of 1,241 and household incomes near the national median ($68,173).
Area Profile
1,241
Population
$68,173
Median Income
-9% vs. national
Rural
Area Type
5.6/20
Foot Traffic
Very Car-Dependent
Median Age: 57.3 —
older demographic, may prefer sit-down options.
College-Educated: 37.5% —
balanced market for quality & value.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,040
2BR Fair Market Rent
$290 K
Median Home Value
2
Bank Branches
$94 K deposits
Quick Facts
- Area Type
- Rural
- Foot Traffic
- Very Car-Dependent
- Bank Branches
- 2
vs. National Average
Median Income
-9% vs. $74,580
Walkability
-4.9 pts vs. national avg
Nearby Markets
Check Another Market
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits