Franchise Businesses Market: ZIP 18237
Opportunity Score
55
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 18237 is an urban area with low foot traffic. with a population of 3,808 and household incomes below the national median ($47,181).
Area Profile
3,808
Population
$47,181
Median Income
-37% vs. national
Urban
Area Type
9.3/20
Foot Traffic
Very Car-Dependent
Median Age: 35.8 —
mixed-age market, broad menu appeal.
College-Educated: 9.1% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,290
2BR Fair Market Rent
$1,021
Median Gross Rent
$90 K
Median Home Value
1
Bank Branches
$69 K deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Very Car-Dependent
- Bank Branches
- 1
vs. National Average
Median Income
-37% vs. $74,580
Walkability
-1.2 pts vs. national avg
Nearby Markets
Check Another Market
Or estimate costs with the FranchiseBudget calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits