Franchise Businesses Market: ZIP 18702
Opportunity Score
57
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 18702 is an urban area with low foot traffic. with a population of 42,120 and household incomes near the national median ($54,892).
Area Profile
42,120
Population
$54,892
Median Income
-26% vs. national
Urban
Area Type
8.8/20
Foot Traffic
Car-Dependent
Median Age: 38.8 —
mixed-age market, broad menu appeal.
College-Educated: 16.0% —
value-focused market, keep prices competitive.
Competition
Franchise Businesses and related businesses in ZIP 18702.
6
Business Consultants
1.4 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,110
2BR Fair Market Rent
$971
Median Gross Rent
$120 K
Median Home Value
8
Bank Branches
$1.5 M deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Car-Dependent
- Related Businesses
- 6
- Bank Branches
- 8
vs. National Average
Median Income
-26% vs. $74,580
Walkability
-1.7 pts vs. national avg
Nearby Markets
18602
3.1 mi
Pop: 356
$172,500
18640
4.8 mi
Pop: 16,418
$57,358
Walk: 9.3
18705
6.5 mi
Pop: 15,595
$61,293
Walk: 8.0
18641
7.6 mi
Pop: 6,385
$74,469
Walk: 8.4
18642
8.8 mi
Pop: 4,469
$61,587
Walk: 7.4
18701
8.9 mi
Pop: 3,926
$32,417
18518
10.0 mi
Pop: 8,533
$73,258
Walk: 8.7
18704
10.0 mi
Pop: 30,997
$62,907
Walk: 9.0
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits