Franchise Businesses Market: ZIP 20181
Opportunity Score
76
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 20181 is an urban area with low foot traffic. with a population of 10,128 and household incomes well above the national median ($162,986).
Area Profile
10,128
Population
$162,986
Median Income
+119% vs. national
Urban
Area Type
5.8/20
Foot Traffic
Very Car-Dependent
Median Age: 39.7 —
mixed-age market, broad menu appeal.
College-Educated: 29.6% —
balanced market for quality & value.
Competition
Franchise Businesses and related businesses in ZIP 20181.
3
Business Consultants
3.0 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,740
2BR Fair Market Rent
$1,694
Median Gross Rent
$670 K
Median Home Value
Tips for Starting a Franchise Business in District of Columbia
- Franchise fees range from $10K to $100K+ depending on the brand. That's before buildout, equipment, or working capital. Read the FDD (Franchise Disclosure Document) line by line.
- Royalties run 4-8% of gross revenue. Every month. Forever. That's gross, not net. Factor this into your break-even math from day one.
- Talk to at least 10 existing franchisees before signing. The FDD lists every current and former franchisee. Call the ones who left. They'll be honest.
- Territory protection matters. Some franchises let other franchisees open 2 miles away. Verify your exclusive territory in writing.
- The median income here is $162,986. That gives you pricing room most markets don't offer. Don't underprice.
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Very Car-Dependent
- Related Businesses
- 3
vs. National Average
Median Income
+119% vs. $74,580
Walkability
-4.7 pts vs. national avg
Nearby Markets
20136
4.2 mi
Pop: 31,204
$178,098
Walk: 7.2
20119
6.2 mi
Pop: 3,543
$137,625
20110
6.8 mi
Pop: 49,452
$120,397
Walk: 13.2
20112
8.2 mi
Pop: 29,617
$191,108
Walk: 6.3
20109
8.7 mi
Pop: 44,161
$88,966
Walk: 10.7
20111
10.0 mi
Pop: 38,153
$109,785
Walk: 9.5
20155
10.7 mi
Pop: 37,516
$154,531
Walk: 6.9
22728
11.1 mi
Pop: 3,214
$107,354
Walk: 5.3
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits