Franchise Costs Near Potomac, MD (20854)
Opportunity Score
72
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 20854 is an urban area. with a population of 49,694 and household incomes well above the national median ($250,001). There are 4 franchise businesses operations in ZIP 20854.
Area Profile
49,694
Population
$250,001
Median Income
+235% vs. national
Urban
Area Type
Median Age: 47.6 —
older demographic, may prefer sit-down options.
College-Educated: 58.9% —
strong appetite for artisan/specialty food.
Competition
Franchise Businesses and related businesses in ZIP 20854.
4
Franchise Businesses
Low competition — room to establish
0.8 per 10K residents
86
Business Consultants
17.3 per 10K residents
What this means:
Franchise Businesses are 4.4% of the relevant market in ZIP 20854 (4 vs. 86 related businesses).
Moderate presence with proven demand and room for new operators.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$3,180
Median Gross Rent
$1.1 M
Median Home Value
19
Bank Branches
$7.6 M deposits
Compare with Another ZIP
Side-by-side: opportunity score, income, walkability, competition, and rent.
Quick Facts
- Area Type
- Urban
- Franchise Businesses
- 4
- Related Businesses
- 86
- Bank Branches
- 19
vs. National Average
Median Income
+235% vs. $74,580
Nearby Markets
Check Another Market
Or estimate costs with the FranchiseBudget calculator.
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits