Franchise Businesses Market: ZIP 25064
Opportunity Score
59
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 25064 is an urban area with moderate foot traffic. with a population of 9,182 and household incomes near the national median ($52,708).
Area Profile
9,182
Population
$52,708
Median Income
-29% vs. national
Urban
Area Type
10.2/20
Foot Traffic
Walkable
Median Age: 42.3 —
older demographic, may prefer sit-down options.
College-Educated: 21.4% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,120
2BR Fair Market Rent
$902
Median Gross Rent
$120 K
Median Home Value
2
Bank Branches
$140 K deposits
Tips for Starting a Franchise Business in West Virginia
- Franchise fees range from $10K to $100K+ depending on the brand. That's before buildout, equipment, or working capital. Read the FDD (Franchise Disclosure Document) line by line.
- Royalties run 4-8% of gross revenue. Every month. Forever. That's gross, not net. Factor this into your break-even math from day one.
- Talk to at least 10 existing franchisees before signing. The FDD lists every current and former franchisee. Call the ones who left. They'll be honest.
- Territory protection matters. Some franchises let other franchisees open 2 miles away. Verify your exclusive territory in writing.
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Walkable
- Bank Branches
- 2
vs. National Average
Median Income
-29% vs. $74,580
Walkability
-0.3 pts vs. national avg
Nearby Markets
25112
1.2 mi
Pop: 167
25313
2.2 mi
Pop: 11,862
$63,945
Walk: 7.5
25309
4.5 mi
Pop: 12,144
$52,920
Walk: 6.3
25303
4.5 mi
Pop: 6,987
$73,975
Walk: 10.0
25387
5.5 mi
Pop: 5,173
$41,635
Walk: 7.4
25143
6.0 mi
Pop: 9,185
$55,088
Walk: 8.7
25177
7.0 mi
Pop: 23,211
$54,789
Walk: 7.4
25314
8.6 mi
Pop: 15,742
$86,462
Walk: 7.4
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits