Franchise Costs Near Upper Tract, WV (26866)
Opportunity Score
40
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 26866 is an rural area. with a population of 911 and household incomes above the national median ($81,806).
Area Profile
911
Population
$81,806
Median Income
+10% vs. national
Rural
Area Type
Median Age: 49.6 —
older demographic, may prefer sit-down options.
College-Educated: 11.2% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$778
Median Gross Rent
$210 K
Median Home Value
Compare with Another ZIP
Side-by-side: opportunity score, income, walkability, competition, and rent.
Quick Facts
- Area Type
- Rural
vs. National Average
Median Income
+10% vs. $74,580
Nearby Markets
Check Another Market
Or estimate costs with the FranchiseBudget calculator.
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits