Franchise Businesses Market: ZIP 28115
Opportunity Score
64
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 28115 is an urban area with low foot traffic. with a population of 42,862 and household incomes above the national median ($86,724).
Area Profile
42,862
Population
$86,724
Median Income
+16% vs. national
Urban
Area Type
6.0/20
Foot Traffic
Very Car-Dependent
Median Age: 39.7 —
mixed-age market, broad menu appeal.
College-Educated: 24.9% —
value-focused market, keep prices competitive.
Competition
Franchise Businesses and related businesses in ZIP 28115.
12
Business Consultants
2.8 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,430
2BR Fair Market Rent
$1,193
Median Gross Rent
$330 K
Median Home Value
7
Bank Branches
$580 K deposits
Tips for Starting a Franchise Business in North Carolina
- Franchise fees range from $10K to $100K+ depending on the brand. That's before buildout, equipment, or working capital. Read the FDD (Franchise Disclosure Document) line by line.
- Royalties run 4-8% of gross revenue. Every month. Forever. That's gross, not net. Factor this into your break-even math from day one.
- Talk to at least 10 existing franchisees before signing. The FDD lists every current and former franchisee. Call the ones who left. They'll be honest.
- Territory protection matters. Some franchises let other franchisees open 2 miles away. Verify your exclusive territory in writing.
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Very Car-Dependent
- Related Businesses
- 12
- Bank Branches
- 7
vs. National Average
Median Income
+16% vs. $74,580
Walkability
-4.5 pts vs. national avg
Nearby Markets
28036
6.6 mi
Pop: 21,824
$144,920
Walk: 12.7
28125
7.8 mi
Pop: 2,769
$83,894
28117
8.2 mi
Pop: 48,170
$109,310
Walk: 7.8
28081
8.8 mi
Pop: 29,071
$69,167
Walk: 9.3
28166
9.5 mi
Pop: 11,009
$85,107
Walk: 5.8
28031
10.7 mi
Pop: 31,021
$115,746
Walk: 15.0
28088
11.3 mi
Pop: 2,819
$56,958
Walk: 8.4
28023
11.9 mi
Pop: 15,255
$62,064
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits