Franchise Businesses Market: ZIP 28732
Opportunity Score
67
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 28732 is an urban area with low foot traffic. with a population of 18,490 and household incomes above the national median ($79,451).
Area Profile
18,490
Population
$79,451
Median Income
+7% vs. national
Urban
Area Type
8.6/20
Foot Traffic
Car-Dependent
Median Age: 43.3 —
older demographic, may prefer sit-down options.
College-Educated: 28.8% —
balanced market for quality & value.
Competition
Franchise Businesses and related businesses in ZIP 28732.
13
Business Consultants
7.0 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,600
2BR Fair Market Rent
$1,206
Median Gross Rent
$340 K
Median Home Value
2
Bank Branches
$180 K deposits
Tips for Starting a Franchise Business in North Carolina
- Franchise fees range from $10K to $100K+ depending on the brand. That's before buildout, equipment, or working capital. Read the FDD (Franchise Disclosure Document) line by line.
- Royalties run 4-8% of gross revenue. Every month. Forever. That's gross, not net. Factor this into your break-even math from day one.
- Talk to at least 10 existing franchisees before signing. The FDD lists every current and former franchisee. Call the ones who left. They'll be honest.
- Territory protection matters. Some franchises let other franchisees open 2 miles away. Verify your exclusive territory in writing.
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Car-Dependent
- Related Businesses
- 13
- Bank Branches
- 2
vs. National Average
Median Income
+7% vs. $74,580
Walkability
-1.9 pts vs. national avg
Nearby Markets
Check Another Market
Or estimate costs with the FranchiseBudget calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits