Franchise Businesses Market: ZIP 30274
Opportunity Score
57
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 30274 is an urban area with low foot traffic. with a population of 33,929 and household incomes near the national median ($50,455).
Area Profile
33,929
Population
$50,455
Median Income
-32% vs. national
Urban
Area Type
9.4/20
Foot Traffic
Very Car-Dependent
Median Age: 34.4 —
mixed-age market, broad menu appeal.
College-Educated: 13.3% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,500
2BR Fair Market Rent
$1,241
Median Gross Rent
$160 K
Median Home Value
6
Bank Branches
$480 K deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Very Car-Dependent
- Bank Branches
- 6
vs. National Average
Median Income
-32% vs. $74,580
Walkability
-1.2 pts vs. national avg
Nearby Markets
30296
2.8 mi
Pop: 27,774
$60,322
Walk: 8.1
30238
4.0 mi
Pop: 43,050
$60,232
Walk: 6.8
30297
4.5 mi
Pop: 28,892
$45,975
Walk: 9.3
30260
5.0 mi
Pop: 27,784
$55,212
Walk: 10.2
30236
5.8 mi
Pop: 51,784
$68,867
Walk: 7.4
30337
6.7 mi
Pop: 11,171
$49,472
Walk: 11.1
30354
7.2 mi
Pop: 15,487
$53,932
Walk: 10.3
30214
7.5 mi
Pop: 32,003
$87,138
Walk: 5.8
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits