FranchiseBudget
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Home ZIP 31602

Franchise Businesses Market: ZIP 31602

Opportunity Score
56 / 100 Fair
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 31602 is an urban area with low foot traffic. with a population of 35,347 and household incomes near the national median ($55,980).

Area Profile

35,347
Population
$55,980
Median Income
-25% vs. national
Urban
Area Type
7.8/20
Foot Traffic
Car-Dependent
Median Age: 29.4 — young market, strong street food demand.
College-Educated: 18.3% — value-focused market, keep prices competitive.

Competition

Franchise Businesses and related businesses in ZIP 31602.

5
Business Consultants
1.4 per 10K residents
4
Small Business Lenders
1.1 per 10K residents

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$1,210
2BR Fair Market Rent
$1,046
Median Gross Rent
$200 K
Median Home Value
21
Bank Branches
$2.4 M deposits

Tips for Starting a Franchise Business in Georgia

  • Franchise fees range from $10K to $100K+ depending on the brand. That's before buildout, equipment, or working capital. Read the FDD (Franchise Disclosure Document) line by line.
  • Royalties run 4-8% of gross revenue. Every month. Forever. That's gross, not net. Factor this into your break-even math from day one.
  • Talk to at least 10 existing franchisees before signing. The FDD lists every current and former franchisee. Call the ones who left. They'll be honest.
  • Territory protection matters. Some franchises let other franchisees open 2 miles away. Verify your exclusive territory in writing.

Quick Facts

Area Type
Urban
Foot Traffic
Car-Dependent
Related Businesses
9
Bank Branches
21

vs. National Average

Median Income
-25% vs. $74,580
Walkability
-2.7 pts vs. national avg

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Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits