Franchise Businesses Market: ZIP 37774
Opportunity Score
63
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 37774 is an urban area with low foot traffic. with a population of 20,989 and household incomes above the national median ($83,724).
Area Profile
20,989
Population
$83,724
Median Income
+12% vs. national
Urban
Area Type
5.9/20
Foot Traffic
Very Car-Dependent
Median Age: 57.8 —
older demographic, may prefer sit-down options.
College-Educated: 25.2% —
balanced market for quality & value.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,380
2BR Fair Market Rent
$929
Median Gross Rent
$330 K
Median Home Value
4
Bank Branches
$300 K deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Very Car-Dependent
- Bank Branches
- 4
vs. National Average
Median Income
+12% vs. $74,580
Walkability
-4.6 pts vs. national avg
Nearby Markets
37771
8.1 mi
Pop: 17,829
$62,338
37846
9.1 mi
Pop: 4,177
$71,147
Walk: 4.0
37763
11.0 mi
Pop: 16,394
$77,039
Walk: 6.4
37772
11.1 mi
Pop: 14,164
$95,164
Walk: 5.8
37874
11.3 mi
Pop: 16,640
$52,912
Walk: 5.2
37742
12.9 mi
Pop: 7,568
$87,516
37934
16.0 mi
Pop: 28,237
$135,472
Walk: 7.9
37737
16.6 mi
Pop: 6,576
$80,377
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits