Franchise Businesses Market: ZIP 39828
Opportunity Score
52
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 39828 is an suburban area with low foot traffic. with a population of 15,571 and household incomes below the national median ($48,653).
Area Profile
15,571
Population
$48,653
Median Income
-35% vs. national
Suburban
Area Type
7.1/20
Foot Traffic
Car-Dependent
Median Age: 36.3 —
mixed-age market, broad menu appeal.
College-Educated: 9.0% —
value-focused market, keep prices competitive.
Competition
Franchise Businesses and related businesses in ZIP 39828.
6
Small Business Lenders
3.9 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$970
2BR Fair Market Rent
$746
Median Gross Rent
$130 K
Median Home Value
5
Bank Branches
$500 K deposits
Tips for Starting a Franchise Business in Georgia
- Franchise fees range from $10K to $100K+ depending on the brand. That's before buildout, equipment, or working capital. Read the FDD (Franchise Disclosure Document) line by line.
- Royalties run 4-8% of gross revenue. Every month. Forever. That's gross, not net. Factor this into your break-even math from day one.
- Talk to at least 10 existing franchisees before signing. The FDD lists every current and former franchisee. Call the ones who left. They'll be honest.
- Territory protection matters. Some franchises let other franchisees open 2 miles away. Verify your exclusive territory in writing.
Quick Facts
- Area Type
- Suburban
- Foot Traffic
- Car-Dependent
- Related Businesses
- 6
- Bank Branches
- 5
vs. National Average
Median Income
-35% vs. $74,580
Walkability
-3.4 pts vs. national avg
Nearby Markets
39827
10.3 mi
Pop: 4,752
$54,976
39897
10.5 mi
Pop: 3,308
$52,215
Walk: 3.7
31792
12.9 mi
Pop: 22,504
$49,045
Walk: 6.1
32312
13.5 mi
Pop: 31,966
$119,664
Walk: 7.8
39834
15.6 mi
Pop: 2,020
$47,434
Walk: 3.0
32309
17.2 mi
Pop: 33,962
$110,162
Walk: 6.9
31773
17.6 mi
Pop: 4,040
$80,785
32333
18.6 mi
Pop: 11,379
$56,968
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits