FranchiseBudget
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Home ZIP 39828

Franchise Businesses Market: ZIP 39828

Opportunity Score
52 / 100 Fair
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 39828 is an suburban area with low foot traffic. with a population of 15,571 and household incomes below the national median ($48,653).

Area Profile

15,571
Population
$48,653
Median Income
-35% vs. national
Suburban
Area Type
7.1/20
Foot Traffic
Car-Dependent
Median Age: 36.3 — mixed-age market, broad menu appeal.
College-Educated: 9.0% — value-focused market, keep prices competitive.

Competition

Franchise Businesses and related businesses in ZIP 39828.

6
Small Business Lenders
3.9 per 10K residents

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$970
2BR Fair Market Rent
$746
Median Gross Rent
$130 K
Median Home Value
5
Bank Branches
$500 K deposits

Tips for Starting a Franchise Business in Georgia

  • Franchise fees range from $10K to $100K+ depending on the brand. That's before buildout, equipment, or working capital. Read the FDD (Franchise Disclosure Document) line by line.
  • Royalties run 4-8% of gross revenue. Every month. Forever. That's gross, not net. Factor this into your break-even math from day one.
  • Talk to at least 10 existing franchisees before signing. The FDD lists every current and former franchisee. Call the ones who left. They'll be honest.
  • Territory protection matters. Some franchises let other franchisees open 2 miles away. Verify your exclusive territory in writing.

Quick Facts

Area Type
Suburban
Foot Traffic
Car-Dependent
Related Businesses
6
Bank Branches
5

vs. National Average

Median Income
-35% vs. $74,580
Walkability
-3.4 pts vs. national avg

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Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits