Franchise Businesses Market: ZIP 48864
Opportunity Score
80
/ 100
Excellent
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 48864 is an urban area with low foot traffic. with a population of 23,548 and household incomes well above the national median ($113,145).
Area Profile
23,548
Population
$113,145
Median Income
+52% vs. national
Urban
Area Type
9.3/20
Foot Traffic
Very Car-Dependent
Median Age: 37.5 —
mixed-age market, broad menu appeal.
College-Educated: 50.0% —
strong appetite for artisan/specialty food.
Competition
Franchise Businesses and related businesses in ZIP 48864.
12
Business Consultants
5.1 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,330
2BR Fair Market Rent
$1,281
Median Gross Rent
$360 K
Median Home Value
11
Bank Branches
$1.1 M deposits
Tips for Starting a Franchise Business in Michigan
- Franchise fees range from $10K to $100K+ depending on the brand. That's before buildout, equipment, or working capital. Read the FDD (Franchise Disclosure Document) line by line.
- Royalties run 4-8% of gross revenue. Every month. Forever. That's gross, not net. Factor this into your break-even math from day one.
- Talk to at least 10 existing franchisees before signing. The FDD lists every current and former franchisee. Call the ones who left. They'll be honest.
- Territory protection matters. Some franchises let other franchisees open 2 miles away. Verify your exclusive territory in writing.
- The median income here is $113,145. That gives you pricing room most markets don't offer. Don't underprice.
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Very Car-Dependent
- Related Businesses
- 12
- Bank Branches
- 11
vs. National Average
Median Income
+52% vs. $74,580
Walkability
-1.2 pts vs. national avg
Nearby Markets
48840
4.2 mi
Pop: 12,653
$74,252
Walk: 8.0
48824
5.8 mi
Pop: 2,061
48823
6.2 mi
Pop: 49,379
$50,837
Walk: 13.1
48825
7.0 mi
Pop: 11,127
Walk: 12.1
48895
7.8 mi
Pop: 11,294
$100,565
Walk: 6.3
48910
9.2 mi
Pop: 32,801
$52,154
Walk: 13.0
48912
9.4 mi
Pop: 17,398
$53,072
Walk: 13.8
48854
9.4 mi
Pop: 19,403
$91,956
Walk: 10.8
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits