Franchise Businesses Market: ZIP 49544
Opportunity Score
55
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 49544 is an urban area with low foot traffic. with a population of 9,918 and household incomes near the national median ($69,706).
Area Profile
9,918
Population
$69,706
Median Income
-7% vs. national
Urban
Area Type
4.3/20
Foot Traffic
Very Car-Dependent
Median Age: 38.1 —
mixed-age market, broad menu appeal.
College-Educated: 23.6% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,370
2BR Fair Market Rent
$1,119
Median Gross Rent
$250 K
Median Home Value
4
Bank Branches
$270 K deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Very Car-Dependent
- Bank Branches
- 4
vs. National Average
Median Income
-7% vs. $74,580
Walkability
-6.3 pts vs. national avg
Nearby Markets
49504
4.7 mi
Pop: 40,402
$68,326
Walk: 14.2
49321
5.1 mi
Pop: 15,759
$74,691
Walk: 8.2
49534
5.9 mi
Pop: 23,387
$78,846
Walk: 11.7
49435
6.2 mi
Pop: 3,881
$97,500
49503
8.0 mi
Pop: 37,874
$61,734
Walk: 14.7
49505
8.1 mi
Pop: 32,224
$71,692
Walk: 12.3
49345
8.4 mi
Pop: 13,189
$84,918
Walk: 5.4
49507
9.8 mi
Pop: 39,389
$56,578
Walk: 13.7
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits