Franchise Businesses Market: ZIP 49779
Opportunity Score
51
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 49779 is an rural area with low foot traffic. with a population of 4,599 and household incomes near the national median ($51,818).
Area Profile
4,599
Population
$51,818
Median Income
-31% vs. national
Rural
Area Type
5.9/20
Foot Traffic
Very Car-Dependent
Median Age: 55.4 —
older demographic, may prefer sit-down options.
College-Educated: 14.6% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$930
2BR Fair Market Rent
$622
Median Gross Rent
$110 K
Median Home Value
1
Bank Branches
$72 K deposits
Quick Facts
- Area Type
- Rural
- Foot Traffic
- Very Car-Dependent
- Bank Branches
- 1
vs. National Average
Median Income
-31% vs. $74,580
Walkability
-4.6 pts vs. national avg
Nearby Markets
Check Another Market
Or estimate costs with the FranchiseBudget calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits