Franchise Businesses Market: ZIP 52039
Opportunity Score
38
/ 100
Challenging
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 52039 is an urban area. with a population of 1,005 and household incomes above the national median ($77,404).
Area Profile
1,005
Population
$77,404
Median Income
+4% vs. national
Urban
Area Type
Median Age: 50.5 —
older demographic, may prefer sit-down options.
College-Educated: 17.5% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$990
2BR Fair Market Rent
$270 K
Median Home Value
Tips for Starting a Franchise Business in Iowa
- Franchise fees range from $10K to $100K+ depending on the brand. That's before buildout, equipment, or working capital. Read the FDD (Franchise Disclosure Document) line by line.
- Royalties run 4-8% of gross revenue. Every month. Forever. That's gross, not net. Factor this into your break-even math from day one.
- Talk to at least 10 existing franchisees before signing. The FDD lists every current and former franchisee. Call the ones who left. They'll be honest.
- Territory protection matters. Some franchises let other franchisees open 2 miles away. Verify your exclusive territory in writing.
Quick Facts
- Area Type
- Urban
vs. National Average
Median Income
+4% vs. $74,580
Nearby Markets
52002
6.0 mi
Pop: 17,931
$88,060
Walk: 9.2
52073
6.1 mi
Pop: 1,410
$81,875
Walk: 4.1
52045
7.7 mi
Pop: 2,872
$83,239
52068
8.5 mi
Pop: 4,582
$123,096
Walk: 4.6
52053
8.7 mi
Pop: 1,160
$103,250
Walk: 6.1
52001
11.3 mi
Pop: 43,064
$60,882
Walk: 8.7
52046
12.6 mi
Pop: 2,628
$101,154
52066
12.6 mi
Pop: 97
$52,500
Walk: 6.3
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits