Franchise Businesses Market: ZIP 62691
Opportunity Score
47
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 62691 is an rural area with low foot traffic. with a population of 2,377 and household incomes above the national median ($77,560).
Area Profile
2,377
Population
$77,560
Median Income
+4% vs. national
Rural
Area Type
5.7/20
Foot Traffic
Very Car-Dependent
Median Age: 45.1 —
older demographic, may prefer sit-down options.
College-Educated: 12.5% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$870
2BR Fair Market Rent
$670
Median Gross Rent
$110 K
Median Home Value
2
Bank Branches
$150 K deposits
Quick Facts
- Area Type
- Rural
- Foot Traffic
- Very Car-Dependent
- Bank Branches
- 2
vs. National Average
Median Income
+4% vs. $74,580
Walkability
-4.9 pts vs. national avg
Nearby Markets
Check Another Market
Or estimate costs with the FranchiseBudget calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits