Franchise Businesses Market: ZIP 62948
Opportunity Score
57
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 62948 is an suburban area with low foot traffic. with a population of 12,728 and household incomes near the national median ($59,031).
Area Profile
12,728
Population
$59,031
Median Income
-21% vs. national
Suburban
Area Type
8.3/20
Foot Traffic
Car-Dependent
Median Age: 39.3 —
mixed-age market, broad menu appeal.
College-Educated: 17.1% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,130
2BR Fair Market Rent
$1,010
Median Gross Rent
$110 K
Median Home Value
6
Bank Branches
$330 K deposits
Quick Facts
- Area Type
- Suburban
- Foot Traffic
- Car-Dependent
- Bank Branches
- 6
vs. National Average
Median Income
-21% vs. $74,580
Walkability
-2.2 pts vs. national avg
Nearby Markets
Check Another Market
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits