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Home ZIP 66104

Franchise Businesses Market: ZIP 66104

Opportunity Score
60 / 100 Good
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 66104 is an urban area with moderate foot traffic. with a population of 26,820 and household incomes near the national median ($56,745).

Area Profile

26,820
Population
$56,745
Median Income
-24% vs. national
Urban
Area Type
10.6/20
Foot Traffic
Walkable
Median Age: 35.8 — mixed-age market, broad menu appeal.
College-Educated: 8.0% — value-focused market, keep prices competitive.

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$1,200
2BR Fair Market Rent
$996
Median Gross Rent
$120 K
Median Home Value
1
Bank Branches
$31 K deposits

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits