Franchise Businesses Market: ZIP 72949
Opportunity Score
48
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 72949 is an rural area with low foot traffic. with a population of 9,474 and household incomes near the national median ($53,867).
Area Profile
9,474
Population
$53,867
Median Income
-28% vs. national
Rural
Area Type
3.1/20
Foot Traffic
Very Car-Dependent
Median Age: 43.7 —
older demographic, may prefer sit-down options.
College-Educated: 6.8% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$860
2BR Fair Market Rent
$725
Median Gross Rent
$120 K
Median Home Value
7
Bank Branches
$230 K deposits
Quick Facts
- Area Type
- Rural
- Foot Traffic
- Very Car-Dependent
- Bank Branches
- 7
vs. National Average
Median Income
-28% vs. $74,580
Walkability
-7.4 pts vs. national avg
Nearby Markets
Check Another Market
Or estimate costs with the FranchiseBudget calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits