Franchise Businesses Market: ZIP 77024
Opportunity Score
70
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 77024 is an urban area with moderate foot traffic. with a population of 37,647 and household incomes well above the national median ($142,039). There are 3 franchise businesses operations in ZIP 77024.
Area Profile
37,647
Population
$142,039
Median Income
+90% vs. national
Urban
Area Type
13.6/20
Foot Traffic
Walkable
Median Age: 43.5 —
older demographic, may prefer sit-down options.
College-Educated: 54.4% —
strong appetite for artisan/specialty food.
Competition
Franchise Businesses and related businesses in ZIP 77024.
3
Franchise Businesses
Low competition — room to establish
0.8 per 10K residents
58
Business Consultants
15.4 per 10K residents
3
Small Business Lenders
0.8 per 10K residents
What this means:
Franchise Businesses are 4.7% of the relevant market in ZIP 77024 (3 vs. 61 related businesses).
Moderate presence with proven demand and room for new operators.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$2,080
2BR Fair Market Rent
$1,796
Median Gross Rent
$1.2 M
Median Home Value
33
Bank Branches
$5.4 M deposits
Tips for Starting a Franchise Business in Texas
- Franchise fees range from $10K to $100K+ depending on the brand. That's before buildout, equipment, or working capital. Read the FDD (Franchise Disclosure Document) line by line.
- Royalties run 4-8% of gross revenue. Every month. Forever. That's gross, not net. Factor this into your break-even math from day one.
- Talk to at least 10 existing franchisees before signing. The FDD lists every current and former franchisee. Call the ones who left. They'll be honest.
- Territory protection matters. Some franchises let other franchisees open 2 miles away. Verify your exclusive territory in writing.
- The median income here is $142,039. That gives you pricing room most markets don't offer. Don't underprice.
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Walkable
- Franchise Businesses
- 3
- Related Businesses
- 61
- Bank Branches
- 33
vs. National Average
Median Income
+90% vs. $74,580
Walkability
+3.1 pts vs. national avg
Nearby Markets
77057
2.0 mi
Pop: 45,394
$66,200
Walk: 15.3
77055
2.2 mi
Pop: 44,088
$73,297
Walk: 14.9
77063
2.4 mi
Pop: 39,994
$54,509
Walk: 13.6
77056
2.8 mi
Pop: 23,314
$101,932
Walk: 14.9
77080
3.7 mi
Pop: 49,064
$63,056
Walk: 13.9
77042
4.2 mi
Pop: 40,725
$57,745
Walk: 12.8
77081
4.2 mi
Pop: 51,366
$42,228
Walk: 14.9
77027
4.5 mi
Pop: 19,269
$102,861
Walk: 12.8
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits