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Showing results for ZIP 76653 (TX)
Home ZIP 77318

Franchise Businesses Market: ZIP 77318

Opportunity Score
84 / 100 Excellent
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 77318 is an urban area. with a population of 19,820 and household incomes above the national median ($90,246).

Area Profile

19,820
Population
$90,246
Median Income
+21% vs. national
Urban
Area Type
Median Age: 44.1 — older demographic, may prefer sit-down options.
College-Educated: 22.0% — value-focused market, keep prices competitive.

Competition

Franchise Businesses and related businesses in ZIP 77318.

6
Business Consultants
3.0 per 10K residents

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$1,470
2BR Fair Market Rent
$1,209
Median Gross Rent
$290 K
Median Home Value
3
Bank Branches
$190 K deposits

Tips for Starting a Franchise Business in Texas

  • Franchise fees range from $10K to $100K+ depending on the brand. That's before buildout, equipment, or working capital. Read the FDD (Franchise Disclosure Document) line by line.
  • Royalties run 4-8% of gross revenue. Every month. Forever. That's gross, not net. Factor this into your break-even math from day one.
  • Talk to at least 10 existing franchisees before signing. The FDD lists every current and former franchisee. Call the ones who left. They'll be honest.
  • Territory protection matters. Some franchises let other franchisees open 2 miles away. Verify your exclusive territory in writing.

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits