Franchise Businesses Market: ZIP 77979
Opportunity Score
60
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 77979 is an suburban area with low foot traffic. with a population of 16,179 and household incomes near the national median ($68,877).
Area Profile
16,179
Population
$68,877
Median Income
-8% vs. national
Suburban
Area Type
6.9/20
Foot Traffic
Car-Dependent
Median Age: 37.7 —
mixed-age market, broad menu appeal.
College-Educated: 12.4% —
value-focused market, keep prices competitive.
Competition
Franchise Businesses and related businesses in ZIP 77979.
4
Small Business Lenders
2.5 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,150
2BR Fair Market Rent
$1,065
Median Gross Rent
$140 K
Median Home Value
6
Bank Branches
$480 K deposits
Tips for Starting a Franchise Business in Texas
- Franchise fees range from $10K to $100K+ depending on the brand. That's before buildout, equipment, or working capital. Read the FDD (Franchise Disclosure Document) line by line.
- Royalties run 4-8% of gross revenue. Every month. Forever. That's gross, not net. Factor this into your break-even math from day one.
- Talk to at least 10 existing franchisees before signing. The FDD lists every current and former franchisee. Call the ones who left. They'll be honest.
- Territory protection matters. Some franchises let other franchisees open 2 miles away. Verify your exclusive territory in writing.
Quick Facts
- Area Type
- Suburban
- Foot Traffic
- Car-Dependent
- Related Businesses
- 4
- Bank Branches
- 6
vs. National Average
Median Income
-8% vs. $74,580
Walkability
-3.6 pts vs. national avg
Nearby Markets
Check Another Market
Or estimate costs with the FranchiseBudget calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits