Franchise Businesses Market: ZIP 78154
Opportunity Score
71
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 78154 is an urban area with low foot traffic. with a population of 40,898 and household incomes above the national median ($97,465).
Area Profile
40,898
Population
$97,465
Median Income
+31% vs. national
Urban
Area Type
7.3/20
Foot Traffic
Car-Dependent
Median Age: 38.1 —
mixed-age market, broad menu appeal.
College-Educated: 27.6% —
balanced market for quality & value.
Competition
Franchise Businesses and related businesses in ZIP 78154.
11
Business Consultants
2.7 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,920
2BR Fair Market Rent
$1,664
Median Gross Rent
$300 K
Median Home Value
10
Bank Branches
$1.4 M deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Car-Dependent
- Related Businesses
- 11
- Bank Branches
- 10
vs. National Average
Median Income
+31% vs. $74,580
Walkability
-3.2 pts vs. national avg
Nearby Markets
78150
1.4 mi
Pop: 0
78148
2.4 mi
Pop: 22,630
$75,395
Walk: 8.6
78108
3.5 mi
Pop: 48,458
$117,304
Walk: 5.3
78109
5.2 mi
Pop: 56,372
$87,635
Walk: 10.5
78233
7.0 mi
Pop: 47,659
$73,729
Walk: 8.4
78239
7.2 mi
Pop: 29,855
$71,455
Walk: 10.6
78244
7.8 mi
Pop: 37,861
$67,789
Walk: 9.6
78124
8.0 mi
Pop: 6,907
$82,534
Walk: 5.4
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits