Franchise Costs Near Rio Frio, TX (78879)
Opportunity Score
38
/ 100
Challenging
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 78879 is an rural area. with a population of 171 and household incomes above the national median ($95,385).
Area Profile
171
Population
$95,385
Median Income
+28% vs. national
Rural
Area Type
Median Age: 37.4 —
mixed-age market, broad menu appeal.
College-Educated: 24.6% —
value-focused market, keep prices competitive.
Compare with Another ZIP
Side-by-side: opportunity score, income, walkability, competition, and rent.
Quick Facts
- Area Type
- Rural
vs. National Average
Median Income
+28% vs. $74,580
Nearby Markets
Check Another Market
Or estimate costs with the FranchiseBudget calculator.
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits