FranchiseBudget
Home Texas ZIP 79701

Franchise Costs Near Midland, TX (79701)

Opportunity Score
63 / 100 Good
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 79701 is an urban area. with a population of 27,678 and household incomes near the national median ($57,679). There are 14 franchise businesses operations in ZIP 79701.

Area Profile

27,678
Population
$57,679
Median Income
-23% vs. national
Urban
Area Type
Median Age: 32.0 — mixed-age market, broad menu appeal.
College-Educated: 11.2% — value-focused market, keep prices competitive.

Competition

Franchise Businesses and related businesses in ZIP 79701.

14
Franchise Businesses
Moderate — proven market
5.1 per 10K residents
14
Business Consultants
5.1 per 10K residents
6
Small Business Lenders
2.2 per 10K residents
What this means: Franchise Businesses are 41.2% of the relevant market in ZIP 79701 (14 vs. 20 related businesses). Well-established market — differentiation is non-negotiable.

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$1,336
Median Gross Rent
$200 K
Median Home Value
21
Bank Branches
$5.8 M deposits

Compare with Another ZIP

Side-by-side: opportunity score, income, walkability, competition, and rent.

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits