Franchise Businesses Market: ZIP 87109
Opportunity Score
64
/ 100
Good
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 87109 is an urban area with moderate foot traffic. with a population of 39,323 and household incomes near the national median ($56,295).
Area Profile
39,323
Population
$56,295
Median Income
-25% vs. national
Urban
Area Type
13.1/20
Foot Traffic
Walkable
Median Age: 42.7 —
older demographic, may prefer sit-down options.
College-Educated: 31.2% —
balanced market for quality & value.
Competition
Franchise Businesses and related businesses in ZIP 87109.
12
Business Consultants
3.1 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,410
2BR Fair Market Rent
$1,112
Median Gross Rent
$300 K
Median Home Value
19
Bank Branches
$3.3 M deposits
Tips for Starting a Franchise Business in New Mexico
- Franchise fees range from $10K to $100K+ depending on the brand. That's before buildout, equipment, or working capital. Read the FDD (Franchise Disclosure Document) line by line.
- Royalties run 4-8% of gross revenue. Every month. Forever. That's gross, not net. Factor this into your break-even math from day one.
- Talk to at least 10 existing franchisees before signing. The FDD lists every current and former franchisee. Call the ones who left. They'll be honest.
- Territory protection matters. Some franchises let other franchisees open 2 miles away. Verify your exclusive territory in writing.
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Walkable
- Related Businesses
- 12
- Bank Branches
- 19
vs. National Average
Median Income
-25% vs. $74,580
Walkability
+2.6 pts vs. national avg
Nearby Markets
87110
3.0 mi
Pop: 40,142
$63,593
Walk: 14.2
87113
3.1 mi
Pop: 16,369
$92,083
Walk: 13.7
87111
4.2 mi
Pop: 57,219
$84,511
Walk: 13.5
87107
4.8 mi
Pop: 26,993
$59,663
Walk: 13.5
87112
5.4 mi
Pop: 42,523
$69,610
Walk: 13.9
87108
5.5 mi
Pop: 35,985
$39,578
Walk: 14.4
87101
6.1 mi
Pop: 0
87122
6.2 mi
Pop: 18,776
$161,299
Walk: 8.9
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits