Franchise Businesses Market: ZIP 92091
Opportunity Score
44
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 92091 is an urban area with low foot traffic. with a population of 1,215 and household incomes above the national median ($86,705).
Area Profile
1,215
Population
$86,705
Median Income
+16% vs. national
Urban
Area Type
7.4/20
Foot Traffic
Car-Dependent
Median Age: 65.2 —
older demographic, may prefer sit-down options.
College-Educated: 64.3% —
strong appetite for artisan/specialty food.
Competition
Franchise Businesses and related businesses in ZIP 92091.
8
Business Consultants
65.8 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$4,320
2BR Fair Market Rent
$3,501
Median Gross Rent
$1.7 M
Median Home Value
Tips for Starting a Franchise Business in California
- Franchise fees range from $10K to $100K+ depending on the brand. That's before buildout, equipment, or working capital. Read the FDD (Franchise Disclosure Document) line by line.
- Royalties run 4-8% of gross revenue. Every month. Forever. That's gross, not net. Factor this into your break-even math from day one.
- Talk to at least 10 existing franchisees before signing. The FDD lists every current and former franchisee. Call the ones who left. They'll be honest.
- Territory protection matters. Some franchises let other franchisees open 2 miles away. Verify your exclusive territory in writing.
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Car-Dependent
- Related Businesses
- 8
vs. National Average
Median Income
+16% vs. $74,580
Walkability
-3.1 pts vs. national avg
Nearby Markets
92067
2.2 mi
Pop: 8,245
$238,397
92078
4.5 mi
Pop: 53,542
$114,905
Walk: 12.4
92127
4.7 mi
Pop: 50,711
$179,220
Walk: 12.5
92029
4.7 mi
Pop: 20,296
$120,038
Walk: 10.5
92024
5.2 mi
Pop: 50,030
$149,080
Walk: 12.8
92009
5.3 mi
Pop: 45,778
$162,128
Walk: 11.2
92096
5.5 mi
Pop: 0
92075
6.6 mi
Pop: 11,996
$146,210
Walk: 10.3
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits