Franchise Businesses Market: ZIP 92518
Opportunity Score
46
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 92518 is an urban area. with a population of 1,236 and household incomes above the national median ($83,438).
Area Profile
1,236
Population
$83,438
Median Income
+12% vs. national
Urban
Area Type
Median Age: 38.6 —
mixed-age market, broad menu appeal.
College-Educated: 25.0% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$2,430
2BR Fair Market Rent
$1,845
Median Gross Rent
Tips for Starting a Franchise Business in California
- Franchise fees range from $10K to $100K+ depending on the brand. That's before buildout, equipment, or working capital. Read the FDD (Franchise Disclosure Document) line by line.
- Royalties run 4-8% of gross revenue. Every month. Forever. That's gross, not net. Factor this into your break-even math from day one.
- Talk to at least 10 existing franchisees before signing. The FDD lists every current and former franchisee. Call the ones who left. They'll be honest.
- Territory protection matters. Some franchises let other franchisees open 2 miles away. Verify your exclusive territory in writing.
Quick Facts
- Area Type
- Urban
vs. National Average
Median Income
+12% vs. $74,580
Nearby Markets
92553
2.9 mi
Pop: 73,189
$71,344
Walk: 12.8
92508
3.6 mi
Pop: 36,777
$144,485
Walk: 10.6
92551
3.7 mi
Pop: 36,190
$92,172
Walk: 10.4
92557
5.4 mi
Pop: 55,749
$93,464
Walk: 9.7
92521
6.0 mi
Pop: 0
Walk: 11.8
92506
6.7 mi
Pop: 44,311
$120,877
Walk: 13.4
92571
6.8 mi
Pop: 60,153
$85,746
Walk: 10.1
92507
6.9 mi
Pop: 61,920
$72,367
Walk: 12.9
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits