Franchise Businesses Market: ZIP 94513
Opportunity Score
81
/ 100
Excellent
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 94513 is an urban area with low foot traffic. with a population of 68,160 and household incomes well above the national median ($139,736).
Area Profile
68,160
Population
$139,736
Median Income
+87% vs. national
Urban
Area Type
9.2/20
Foot Traffic
Very Car-Dependent
Median Age: 40.6 —
older demographic, may prefer sit-down options.
College-Educated: 25.3% —
balanced market for quality & value.
Competition
Franchise Businesses and related businesses in ZIP 94513.
16
Business Consultants
2.3 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$2,980
2BR Fair Market Rent
$2,449
Median Gross Rent
$790 K
Median Home Value
12
Bank Branches
$1.8 M deposits
Tips for Starting a Franchise Business in California
- Franchise fees range from $10K to $100K+ depending on the brand. That's before buildout, equipment, or working capital. Read the FDD (Franchise Disclosure Document) line by line.
- Royalties run 4-8% of gross revenue. Every month. Forever. That's gross, not net. Factor this into your break-even math from day one.
- Talk to at least 10 existing franchisees before signing. The FDD lists every current and former franchisee. Call the ones who left. They'll be honest.
- Territory protection matters. Some franchises let other franchisees open 2 miles away. Verify your exclusive territory in writing.
- The median income here is $139,736. That gives you pricing room most markets don't offer. Don't underprice.
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Very Car-Dependent
- Related Businesses
- 16
- Bank Branches
- 12
vs. National Average
Median Income
+87% vs. $74,580
Walkability
-1.3 pts vs. national avg
Nearby Markets
94548
4.2 mi
Pop: 637
$183,100
94561
4.7 mi
Pop: 45,386
$130,859
Walk: 8.1
94531
6.7 mi
Pop: 44,746
$123,428
Walk: 8.4
94505
7.2 mi
Pop: 15,316
$154,063
Walk: 7.1
94514
7.7 mi
Pop: 2,044
$97,946
Walk: 5.3
94511
8.1 mi
Pop: 2,144
$78,393
94509
9.8 mi
Pop: 71,013
$81,512
Walk: 8.5
95391
11.7 mi
Pop: 25,193
$171,510
Walk: 3.0
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits