Franchise Businesses Market: ZIP 95020
Opportunity Score
88
/ 100
Excellent
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 95020 is an urban area with moderate foot traffic. with a population of 67,945 and household incomes well above the national median ($134,242).
Area Profile
67,945
Population
$134,242
Median Income
+80% vs. national
Urban
Area Type
12.6/20
Foot Traffic
Walkable
Median Age: 36.8 —
mixed-age market, broad menu appeal.
College-Educated: 17.8% —
value-focused market, keep prices competitive.
Competition
Franchise Businesses and related businesses in ZIP 95020.
12
Business Consultants
1.8 per 10K residents
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$2,820
2BR Fair Market Rent
$2,256
Median Gross Rent
$1 M
Median Home Value
9
Bank Branches
$1.6 M deposits
Tips for Starting a Franchise Business in California
- Franchise fees range from $10K to $100K+ depending on the brand. That's before buildout, equipment, or working capital. Read the FDD (Franchise Disclosure Document) line by line.
- Royalties run 4-8% of gross revenue. Every month. Forever. That's gross, not net. Factor this into your break-even math from day one.
- Talk to at least 10 existing franchisees before signing. The FDD lists every current and former franchisee. Call the ones who left. They'll be honest.
- Territory protection matters. Some franchises let other franchisees open 2 miles away. Verify your exclusive territory in writing.
- The median income here is $134,242. That gives you pricing room most markets don't offer. Don't underprice.
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Walkable
- Related Businesses
- 12
- Bank Branches
- 9
vs. National Average
Median Income
+80% vs. $74,580
Walkability
+2.1 pts vs. national avg
Nearby Markets
95046
6.4 mi
Pop: 6,766
$157,458
Walk: 8.8
95004
10.9 mi
Pop: 3,917
$165,781
Walk: 5.3
95037
11.6 mi
Pop: 51,517
$158,256
Walk: 11.5
95045
13.4 mi
Pop: 4,291
$106,377
Walk: 5.9
95076
14.4 mi
Pop: 82,409
$86,685
Walk: 6.9
95135
14.5 mi
Pop: 20,503
$196,179
Walk: 11.3
95019
16.5 mi
Pop: 6,235
$68,314
95023
17.7 mi
Pop: 58,374
$108,156
Walk: 13.3
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits