Franchise Businesses Market: ZIP 96020
Opportunity Score
59
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 96020 is an rural area with moderate foot traffic. with a population of 2,404 and household incomes above the national median ($82,123).
Area Profile
2,404
Population
$82,123
Median Income
+10% vs. national
Rural
Area Type
11.9/20
Foot Traffic
Walkable
Median Age: 59.3 —
older demographic, may prefer sit-down options.
College-Educated: 20.5% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,220
2BR Fair Market Rent
$1,063
Median Gross Rent
$280 K
Median Home Value
2
Bank Branches
$140 K deposits
Quick Facts
- Area Type
- Rural
- Foot Traffic
- Walkable
- Bank Branches
- 2
vs. National Average
Median Income
+10% vs. $74,580
Walkability
+1.4 pts vs. national avg
Nearby Markets
Check Another Market
Or estimate costs with the FranchiseBudget calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits