Franchise Businesses Market: ZIP 96051
Opportunity Score
28
/ 100
Challenging
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 96051 is an urban area with low foot traffic. with a population of 885 and household incomes near the national median ($63,000).
Area Profile
885
Population
$63,000
Median Income
-16% vs. national
Urban
Area Type
4.6/20
Foot Traffic
Very Car-Dependent
Median Age: 63.4 —
older demographic, may prefer sit-down options.
College-Educated: 21.8% —
value-focused market, keep prices competitive.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,540
2BR Fair Market Rent
$980
Median Gross Rent
$310 K
Median Home Value
Tips for Starting a Franchise Business in California
- Franchise fees range from $10K to $100K+ depending on the brand. That's before buildout, equipment, or working capital. Read the FDD (Franchise Disclosure Document) line by line.
- Royalties run 4-8% of gross revenue. Every month. Forever. That's gross, not net. Factor this into your break-even math from day one.
- Talk to at least 10 existing franchisees before signing. The FDD lists every current and former franchisee. Call the ones who left. They'll be honest.
- Territory protection matters. Some franchises let other franchisees open 2 miles away. Verify your exclusive territory in writing.
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Very Car-Dependent
vs. National Average
Median Income
-16% vs. $74,580
Walkability
-5.9 pts vs. national avg
Nearby Markets
Check Another Market
Or estimate costs with the FranchiseBudget calculator.
About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits