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Home ZIP 98204

Franchise Businesses Market: ZIP 98204

Opportunity Score
69 / 100 Good
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 98204 is an urban area with moderate foot traffic. with a population of 43,961 and household incomes near the national median ($66,592).

Area Profile

43,961
Population
$66,592
Median Income
-11% vs. national
Urban
Area Type
13.7/20
Foot Traffic
Walkable
Median Age: 33.3 — mixed-age market, broad menu appeal.
College-Educated: 14.4% — value-focused market, keep prices competitive.

Competition

Franchise Businesses and related businesses in ZIP 98204.

5
Business Consultants
1.1 per 10K residents

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$2,390
2BR Fair Market Rent
$1,732
Median Gross Rent
$390 K
Median Home Value
2
Bank Branches
$58 K deposits

Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits